by Beckie Manley | May 26, 2020 | Advertising, Digital, Fierce Excerpts, Fierce Strategy + Creative
A new era of media. As we navigate our way through this unprecidented time with our Fierce clients and observe the world of media as a whole, there are many positive and much needed changes happening in real time—and many more on the horizon. Forbes published a great...
by Beckie Manley | Sep 16, 2019 | Advertising, Branding, Creative Process
When the Fierce team gets invited to the party, big things happen. Zefco Industrial Flooring, a South Carolina-based company with customers across the U.S., approached Fierce in need of a bold new brand and a bold new brand strategy. We met with fearless Zefco...
by Beckie Manley | Feb 19, 2018 | Advertising, Communication
The benefit of a blog on your website for small businesses As part of a comprehensive brand strategy, we advise small to medium size business owners on blogging and blog content on their company website. We have general recommendations that we make with tactics that...
by Beckie Manley | Aug 3, 2017 | Advertising, Communication, Fierce Excerpts, Fierce Strategy + Creative
An excerpt from a recent interview with Fierce on how we advise our start-up clients when launching their social media. So tell us about Fierce: Fierce Strategy + Creative is a full service national ad firm. We handle many aspects of our clients brands from brand...
by Beckie Manley | Jun 14, 2016 | Advertising, Digital, Fierce Strategy + Creative, From the CEO
*Delightful illustration provided by Dan Stevenson. Check out his work here: www.disillustration.com Thanks, Dan, for sharing your magic with us. Fierce is not your average bear. Has your brand ever earned a 47.3% eyes-on-rate for an email marketing campaign? Or a...
by Beckie Manley | Oct 20, 2015 | Advertising, Branding, Fierce Excerpts
*Image: Some of the Fierce expertise in action (BrandFiercely.com) Now Reading | The End of Expertise (HBR) Expertise is the world we’re living in every single day. At Fierce, it is one of our key value propositions and one of the key differentiators that we...
