Fierce musings, perspectives, + stories
Shawna Lawton
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Golden Isles
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Langston University
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Overhead Door
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Our copious notes on the TED Radio Hour + the power of branding.
*Photo by Kristen Eisenhauer, featured on Huffington Post TED talks about the power of branding. If you’ve ever visited our blog before, you know by now that we’re big fans of lots of great podcasts, including the TED Radio Hour. We were listening to a great one...
The mythical spirit of a genius.
*Image from CNN.com, Albert Einstein The myth of genius. As a creative director, you will rarely hear me call a fellow creative soul a genius. I can remember the times I have very clearly in my mind and I could barely count them on the fingers of one hand....
Dealing with the unexpected highs and lows of entrepreneurship—and caring for people.
*Image provided by Jago Illustrations. Check out his amazing work here: https://jago-silver.squarespace.com/ When the going gets rough. There have been times in my three entrepreneurial adventures over the past 15 years where things have not gone as planned. When...
HBR: Common traits that lead to global business success.
*Image from LoveIsTheLighter.com Successful global companies share common traits. Successful global companies don't just happen. They are born from intentional and purposeful strategy, clarity of mission, disciplined focus and a whole lot of courage—starting right...
The fascinating stories of how entrepreneurs get started.
*Image from charity: water of Scott Harrison holding his signature yellow jug. NPR’s “From Scratch”, the show about the entrepreneurial life. I love listening to educational radio programs and as an entrepreneur and brand strategist for entrepreneurial brands, I'm...
Fierce gets a powerful 47.3% open rate for email marketing campaign.
*Delightful illustration provided by Dan Stevenson. Check out his work here: www.disillustration.com Thanks, Dan, for sharing your magic with us. Fierce is not your average bear. Has your brand ever earned a 47.3% eyes-on-rate for an email marketing campaign? Or...
