by Beckie Manley | Jan 30, 2015 | Digital, Fierce Excerpts
I was thrilled to be introduced to Mike Saunders, CEO of DigitLab, a Digital Marketing Agency based in South Africa, through a connection I made when I was teaching in Switzerland a couple of years ago. We have connected on video Skype across the ocean several times...
by Beckie Manley | Jan 30, 2015 | Advertising, Communication, People + things that inspire us
A few weeks ago in one of my posts I called attention to the McDonald’s brand and how they are using love (pulled from their ‘I’m lovin’ it’ tagline) as the foundation for their new campaign efforts in 2015. I promised to be paying...
by Beckie Manley | Jan 30, 2015 | From the CEO, People + things that inspire us, Storytelling
This. This is storytelling. https://www.youtube.com/watch?x-yt-cl=85027636&x-yt-ts=1422503916&v=xAsjRRMMg_Q
by Beckie Manley | Jan 29, 2015 | Creative Process, People + things that inspire us
http://www.fastcodesign.com/3041441/22-movies-every-designer-should-watch-on-netflix Looking for something fun and inspirational to do this weekend? Then find the remote and get comfortable because the following is a list (compliments of Fast Company) of movies every...
by Beckie Manley | Jan 27, 2015 | Advertising, Branding, From the CEO
Or…perhaps it was Pierce. I have to hand it to Kia, this is an excellent ad. I am not a fan of the brand after driving my share of Kia rental cars but this spot is very, very...