by Beckie Manley | Mar 5, 2015 | Branding, Entrepreneurship, From the CEO
I am smiling to myself as I read a recent story about Katharine Zaleski, President of PowerToFly, on her journey toward empathy for the working mother. As a working mother myself, who is starting her third company, I get it. I get both sides of the story. No one...
by Beckie Manley | Mar 1, 2015 | Entrepreneurship, From the CEO
One of the books I have been reading lately is called Mindset, the New Psychology of Success, by Carol S. Dweck, Ph.D. I was lucky enough to have it recommended to me by Adam Younce. We have been listening to the book on iTunes as a family while I have also been...
by Beckie Manley | Feb 6, 2015 | Entrepreneurship, Fierce Excerpts
Now Reading | What Happens When Leaders Only Care About Money? (Forbes) http://www.forbes.com/sites/erikaandersen/2013/12/18/is-greed-good-and-does-it-work-in-business/ I like the balance and perspective offered by this article. Forbes provides a short list of...
by Beckie Manley | Jan 29, 2015 | Branding, Entrepreneurship, People + things that inspire us
Brand immersion time with a new client is one of the most exciting times in the branding process. At Fierce, we have trusted tools that we use in these moments of discovery that are tried and true and that we continue to perfect. They help us ask the right questions...
by Beckie Manley | Jan 20, 2015 | Entrepreneurship, FS+C, People + things that inspire us
Now Reading | What to Do When It’s Your Turn (and it’s always your turn). I received a text from a dear friend tonight with a page from Seth Godin’s new book attached. On page 78, Seth explains how furious is not the same thing as fierce. He explains that being...
by Beckie Manley | Jan 6, 2015 | Entrepreneurship, From the CEO, FS+C
I don’t remember when I was first introduced to the Desiderata but I love many of its reminders and lessons. The most poignant one to me in recent months is this: Exercise caution in your business affairs; for the world is full of trickery. Here is the poem in its...