by Beckie Manley | Jan 6, 2015 | Branding, Ideas
I’m fascinated with what’s happening with the McDonald’s brand as we head into 2015. I like the way they’re pulling out the concept of love from their tagline but the verdict is still out for me on the execution. I respect and admire the...
by Beckie Manley | Jan 6, 2015 | From the CEO, FS+C
As a Dylan fan, I enjoyed reading this article today called “Bob Dylan on Sacrifice, the Unconscious Mind, and How to Cultivate the Perfect Environment for Creative Work.” Some of my favorite lines were Muriel Rukeyser’s beautiful definition of poetry: “an art...
by Beckie Manley | Jan 6, 2015 | Creative Process
One of my friends, Jack Burgess, posted this fascinating little article from Fast Company: “Creativity researchers have a name for this period of intentional interruption from a tough mental task: incubation. The concept isn’t new; as early as 1926, social...
by Beckie Manley | Jan 5, 2015 | FS+C, People + things that inspire us
“There is nothing noble in being superior to your fellow man; true nobility is being superior to your former self.”