Honey and the Good Thyme Bear featured in “In the Mix” Magazine.

brandfiercely1Company Culture, Fierce Strategy + Creative

It’s been fun to see our new Fierce cocktail featured in “In the Mix” magazine today! Thanks to Don Billings with IMI for featuring our delightful little drink. Be sure to add it to your holiday cocktail menu this year. Cheers!

Fierce Strategy + Creative. The curious agency that inspired a cocktail. 

A fun new idea to add to your company’s marketing mix.

This has been an exciting year for Georgia-based ad agency Fierce Strategy + Creative. When founder and CEO Beckie Manley shared the beautiful, new agency branding with our friends at Halyards Restaurant on St. Simons Island, spirit specialist and mixologist Allison Nunis was instantly inspired to create a cocktail specifically for the Fierce bear. Allison trained in Paris with her mentor, Stanislas Jouenne, and joined the Halyards team a little over a year ago.

We were invited back to the bar a few weeks later to sample Allison’s amazing recipe of Johnnie Walker Black, Germain Robin Apple Brandy, a splash of lemon, and a unique, hand-crafted, thyme-infused honey. Allison used the Fierce artwork to inspire her choices: honey to appease the curious bear, fresh herbs to complement our organic traits, Johnnie Walker Black for our cosmopolitan influence, and Germain Robin Apple Brandy for our very special Canadian Creative Partner, Jeanie de Beer. It’s a refreshing, earthy, and slightly smoky cocktail that is perfect for the creative collective brand. Garnished with fresh local thyme and served in a cocktail coupe glass, the presentation is as delicious as the drink. Allison plans to serve it hot in the colder months, as a new variation.

Thanks to Chef Dave Snyder and all of our special friends at Halyards for crafting the “Honey and the Good Thyme Bear” cocktail for us and for featuring it on their delicious fall menu.

Recipe:

1 oz. Johnnie Walker Black 1/4 oz. lemon juice

1 oz. Heirloom Apple Brandy 1 oz. thyme-infused Savannah Bee Company honey

Shaken and served in a cocktail coupe, garnished with a sprig of fresh thyme.