Fast Company published a great little article about how to be unforgettable. Here were a few fun tips: 1. Really listen. Interesting people are interested. 2. Follow up. Don’t forget. Everyone forgets to follow up. 3. Wear a signature item. David Ogilvy used to wear a kilt to work. “If you can’t be brilliant, at least be memorable,” he said. 4. Tell a compelling story. Think Harlem Globetrotters. They have over a million fans on social media, the highest merchandise sales in their history, and they have set more than 50 attendance records. All thanks to the man in charge of their narrative, Brett Meister. Read the … Read More
Now Reading | What It’s Like to get a Personal Brand Makeover by Personal Brand Consultants http://m.fastcompany.com/…/i-got-a-personal-brand-makeover-… This was a great little article in Fast Company by Chris Gayomali that I discovered this weekend. Here are some of his remarks as he approached the exercise with good humor: Leland’s analysis starts before she reads a single tweet, with my avatar. “Your Twitter is a freaking cat holding his hand up!” she said. “You’re part teenager, part accomplished journalist.” Leland asked that I not reveal the specifics regarding her process. But I can relay a few of the the tips and tricks that she and my other coach, … Read More
Live a life that demands an explanation.