by Beckie Manley | Jan 26, 2016 | Fierce Excerpts, Fierce Strategy + Creative, From the CEO
Reading up on our industry and on all the fun and fascinating stories we come across every day is one of our favorite things to do at Fierce. We learn so many new and interesting things and this blog is the place where we like to share them with you. We have put...
by Beckie Manley | Jan 14, 2016 | Communication, Company Culture, Fierce Excerpts
*Image from Huffington Post. Now Reading | New Gmail Plug-in Highlights Words and Phrases that Undermine Your Message by Lydia Dishman. If you have ever visited our Fierce blog before, you know how passionate we are about women in particular using language that...
by Beckie Manley | Jan 13, 2016 | Fierce Excerpts, Fierce Strategy + Creative, People + things that inspire us
*Image from Kraft. Now Reading | The Science of Craving by Amy Fleming Amy Fleming attended the Society for Neuroscience’s annual meeting where Dr. Kent Berridge, of the University of Michigan, presented his pioneering research into pleasure and desire. Her...
by Beckie Manley | Jan 4, 2016 | Fierce Excerpts, Fierce Strategy + Creative, From the CEO
*Image and graph below from HBR. Now Reading | Only 8% of Leaders are Good at Both Strategy and Execution. (HBR) According to HBR, a 2013 survey of nearly 700 executives across a variety of industries asked respondents to rate the effectiveness of the top leaders of...
by Beckie Manley | Jan 2, 2016 | Fierce Excerpts, Fierce Strategy + Creative, From the CEO
Now Listening | Just a Little Nicer, the TED Radio Hour. Whenever I travel, I try to catch up on podcasts from NPR’s This American Life or Planet Money or from my new favorite series, the TED Radio Hour. The latest episode I listened to was all about compassion...
by Beckie Manley | Dec 18, 2015 | Fierce Excerpts, Fierce Strategy + Creative
*Image from Adweek Now Reading | How Leo Burnett’s CEO and CCO Built a Creative Powerhouse in Ten Years. I’ve had my share of business partners over the last 15 years and have learned through many situations, both good and bad, that good communication...